Banks poking around your Facebook account? Yet another example of the danger of combining Big Data with Social Networking
December 19, 2011 § 2 Comments
I suppose that if something can be done, it will:
Banks have been curious about using social media to gauge risk for at least a year, said Matt Thomson, VP of platform at Klout, which calculates “influence” based on a user’s social media activity. Determining creditworthiness is not a core product of Klout’s, he said, but banks have approached the startup to ask about it. He wouldn’t name names. “It’s really like the who’s who of banking,” he said.
All the more reason to carefully consider what you share, what you say, and who you connect with. Assume that if it’s out there, everyone will eventually have access to it.
[…] they do or say on Facebook will be recorded. And I’ve already written about how banks are poking around your Facebook profile and activity. But there’s a new development underway that takes intrusive […]
[…] your activity on social networks. Did you know that banks routinely check out your FaceBook profile? And now the IRS has joined the […]